🎯 How to ensure your message lands every single time

There's a reason why Pamela Meyer's talk 'How to Spot a Liar' has been seen over 33 million times. She backs up every point with an interesting example.

I share this because…

Want to become a better presenter? Come up with better examples.

Perhaps an unpopular opinion, but when you know that what you've got to say is good, it changes everything.

Your choice of example really matters.

In this instance, Pamela chose not to share an example or story from her own life, she chose to talk about Koko the Gorilla.

Why? Because she understands that more unusual and unobvious the example, the more interesting and engaging you will be. Have a watch of this…🍿

This clip is a reminder that there are SO many ways to bring your ideas to life. You can use:

1. Nature 🌱

2. Culture 🗺️

3. Newspapers 📰

4. Ancient wisdom 📜

5. Sporting triumph 🏆

6. Extraordinary data 📈

7. Scientific breakthroughs 🧬

8. Pivotal moments in history 🗓️

9. The stories of unsung heroes ⚡️

10. Astonishing breakthroughs in science 🧪

The best thought leaders don't chase the spotlight, they become the spotlight.

In the words of Daniel Priestley:
“Instead of saying ‘look at me,’ they say ‘look at this.’”

Which is why on Thursday, we’re hosting an evening of Spotlight Talks and curated dinners for MicDrop members.

[Sneak peek of the line up below!]

The challenge? To deliver a message that matters using a powerful, surprising example(s) to drive it home (in 3 minutes).

The twist? They can't use their own story.

I wonder, if you couldn’t use your own story to land a point, what example would you share?

The response to MicDrop’s launch last week far exceeded expectations - thank you for all your support. There’s still time, but not much…

I’ve added some call slots for tomorrow afternoon - click here to grab one.

Alex

P.s. If you do, you might find yourself on a table with one of these members on Thursday!