Skip this step and there’s a good chance your audience will end up as lost as you are.
This is exactly what I'd do
In 20 words or less
What really happened.
Ft. Kurt Vonnegut
Your bookability bottlenecks.
And a positioning masterclass.
And what to do about it.
How to get to the point, ft. Cindy Gallop
Ft. Randy Pausch
Ft. Christopher Walken
Because it's a bank holiday.
